July 16, 2026
The Ashwagandha Standards Alliance thanks Safeguard Ashwagandha and Kerry Group for their presentation of science on Ashwagandha directly to policymakers at the European Parliament in Brussels.
The meeting brought together scientists, regulatory experts, industry leaders and retailers as Europe considers a possible formal assessment of ashwagandha, known as Article 8.
At the meeting, Dr. Thomas Brendler presented a review covering 131 clinical trial reports and toxicological assessments. A central conclusion was that the safety concerns repeatedly cited by authorities are not supported by the full body of current evidence.
The primary challenge is not safety, but compliance problems that the regulations are already established for.
As Alliance co-founding member Blake Ebersole shared with meeting participants, “What we are dealing with is not a question of safety, but a question of quality, standards and proper labeling.”
Ashwagandha Standards Alliance Recorded Statement by Blake Ebersole in EU Parliament, Brussels July 14, 2026
“While it’s true that some ashwagandha products are mislabeled as to plant part — in order to reach a number on the label — regulations already require accurate plant part and potency labels.”
The Alliance supports rigorous safety evaluation, GMP compliance, truthful plant-part and potency labeling, appropriate warnings, meaningful chemical characterization and evidence that applies to the actual product being sold.
“Safeguard Ashwagandha and Kerry deserve credit for moving the global discussion toward a harmonized, truthful and evidence-based approach.”
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Full transcript of ASA presentation in EU Parliament follows:
My name is Blake Ebersole, and I’m a co-founding member of the Ashwagandha Standards Alliance, which stands for the science and quality of ashwagandha products worldwide.
Ashwagandha is a botanical that’s not just used traditionally for thousands of years in India and across the Mediterranean and Africa. It also has more than 130 human and safety studies published on various forms – including extracts from the root and aerial parts of the plant, including the leaf.
The safety evidence for ashwagandha is based on scientific standards for other established supplement ingredients. In fact, ashwagandha has more safety trials than many of the herbs and some of the foods we commonly consume.
For a botanical consumed by humans on the scale of billions of doses per year, it’s been subject to relatively few reports of serious adverse events. So let’s put ashwagandha in perspective to other commonly consumed supplements. In the U.S. for example, we see that multivitamins are the most commonly reported supplement for serious adverse events. That’s not because of any inherent issue with multivitamins – but because they are so frequently consumed. The law of averages dictates that anytime someone seeks medical assistance, they are often also taking a multivitamin. But no one claims the multivitamin caused the health issue.
The science supports that is the case here with ashwagandha, where most of the adverse events were reported on root, if only because it is the plant part that is ore popular. Yet, out of the relatively few case reports documented, we see a pattern of mislabeling and poor quality that existing regulations already address, but which are sometimes unevenly enforced.
The purpose of the Ashwagandha Standards Alliance is not to dismiss safety concerns, but to ensure that these concerns are evaluated with scientific rigor in an objective manner, and with needed perspective from the supplements category as a whole.
Some have raised questions about whether plant part may be an issue. While it is true that some ashwagandha products are mislabeled as to plant part to reach a number on the label, regulations across developed nations already require accurate plant part and potency listing.
Further, ashwagandha root and leaf products with clinical and safety trials are already legally sold in many countries, including the U.S., Canada, Australia, New Zealand, China, Spain, Italy and France. These countries have approved certain root and leaf products based on the strong science and excellent record of safety they bring to consumers.
What we are essentially dealing with is not a question of safety, but a question of standards, quality and proper labeling.
We need to be asking, what material is being sold, made by which process and quality practices. And at what dose, and for which population.
That is why the Alliance fights for enforcement of current regulations, which includes Good Manufacturing Practices and truthful labeling, including appropriate label warnings as found on many supplement products.
When products meet current requirements, regulators and consumers can evaluate them rationally. When the rules are not followed, uncertainty increases.
The Ashwagandha Standards Alliance is working to support objective evaluation and communication on the abundant science already published, adhering to established regulations for quality and labeling, and enforcement against products which don’t meet these existing standards.
Our request is simple: evaluate ashwagandha based on evidence and GMP’s, not on subjective and irrational criteria.
Address real quality issues where they exist. Require accurate labeling and expect GMP compliance. Demand transparency from industry.
But don’t confuse the need for consistent standards with alarmist and irrational responses that conflict with measured, evidence-based approvals in many other nations.
Ashwagandha is already regulated responsibly while preserving access to properly manufactured, accurately labeled, and scientifically supported products.
The path forward should be based on the facts and the infrastructure already in place, that used successfully for a wide array of supplements.
Thank you for your consideration.
Reference: Ashwagandha armed with critical safety data as industry anticipates Europe-wide assessment, by Nikki Hancocks, Nutraingredients.com, July 16, 2026
Get involved with the Alliance today: https://ashwagandhastandards.org/join-the-alliance/








